Dr Who magazine

This magazine is mainly aimed at boys that watch Doctor Who and like si-fi shows. The main image is of a man from the older generations and an alien. Both of which, looking quite confused. This represents the alien is confused about the world and times it is in and the man is confused about the alien on his planet. The image appeals to the target audience because it has conventions from the original show and will attract the audience immediately. 

The route of the eye starts at the tardis and the BBC logo, which symbolises familiarity for the audience, as the tardis is a very famous part of the show and the BBC logo is the quality stamp that attracts the audience. It then goes across the alien and the man, showing the contrast in species, and also attracting the audience. It continues to across the subheadings and across the bottom to the barcode. This makes the magazine very simple for the audience and it covers all the important sections of the magazine, attracting the audience to purchase it. The principle of thirds has hot spots on the main image, the two smaller stories and the main headline. 

The use of the bright, bold colours makes the magazine look exciting. The colours also consist of colours from the Doctor Who logo, therefore making the magazine easy for the regular viewers to relate it to the programme. The use of capital letters such as "ACTION-PACKED POSTERS" and "EXCLUSIVE" inside the shape, makes the magazine seem enthusiastic and fun.